![]() I focused my testing on apps primarily used to send email newsletters. They're a great way to share news, announce new promotions, show off new product features, promote your new blog posts, and curate content for your subscribers. For more details on our process, read the full rundown of how we select apps to feature on the Zapier blog.Įmail newsletter platforms are the tools that power the bulk emails you receive from businesses every day. We're never paid for placement in our articles from any app or for links to any site-we value the trust readers put in us to offer authentic evaluations of the categories and apps we review. We spend dozens of hours researching and testing apps, using each app as it's intended to be used and evaluating it against the criteria we set for the category. What to look for in an email newsletter platformĪll of our best apps roundups are written by humans who've spent much of their careers using, testing, and writing about software. ![]() Omnisend for eCommerce newsletters and campaignsĬampaign Monitor for agencies who handle email marketing for multiple clients Mailchimp for the most generous free plan The 5 best email newsletter platformsīenchmark for a full-featured email marketing app To help, I considered more than 60 different apps and tested dozens of them to help you find the best email newsletter platform. In nearly a decade of working in marketing, I've used my fair share of them, and I know it can feel overwhelming to choose the right one for you. The thing is, there are so many email newsletter tools out there. No matter where on the spectrum your email marketing operation falls, the best email newsletter software makes it quick and easy to send professional-looking emails to hundreds or thousands of subscribers. Today, email newsletters run the gamut from small-scale personal notes to massive automated campaigns-and so does newsletter software. ![]()
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